Wrapping up details of the JPXLBL collab
You all know I love a collaboration. Not in the Instagram "cool" respect, but in working with other creatives and really digging into what they do and finding a way for it to work for both brands. I have been toying with Custom JP Wrapping Paper for years. We have worked with designers to procure a holiday paper, but I really wanted to elevate my wrapping for holiday and beyond.
I reached out to Lia Burke Libaire as I have loved her work and thought she might be a fit for this project. She created two complementary patterns for papers, inspired by a color story I have been loving. I love these so much and feel like they are super versatile. We can switch up the ribbon for different seasons to give a different overall feel.
Lia and her team were lovely to work with and made the process so seamless. I am so happy with this collaboration.
xx Jane